Featuring Katie Neil and Larisa Pruitt with Hoʻōla Farms - www.hoolafarms.org this workshop covers Marketing plans and strategy, including websites and social media marketing. We also feature a hands-on Marketing support demonstration with a local business, and a review of Feasibility Studies.
Erik Shimuzu with GoFarm Hawai'i joins us to lead this workshop on Business Planning for farms and food businesses in Hawai'i. Includes a comprehensive overview and creation of business plans, along with additional free resources available to business owners.
Daeus Bencomo with Mahilani Partners, owner of Lavaloha Chocolate Farm and Hilo Coffee Company, joins us to review the ins and outs of managing personnel for your food business in Hawai'i, including employees vs contractors, necessary paperwork, and best practices.
Dr Brett Carey is among other things a financial planner with Edward Jones, and gives us the basic essentials of planning your food-business finances, including start-up costs, debt and equity financing, exit strategy, and financial statements.
We are joined by Catarina Zaragoza-Dodge with The Locavore Store to discuss the different steps of bringing produce and value-added products to market in Hawai'i.
Chef Jess Devendorf of Temple Bar and Hawai'i Master Food Preservers joins us to discuss Food Safety, including Food Handler's Certifications and food industry best practices.
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